Kiyoshi Matsuura, President and Representative Director

President and Representative Director

Kiyoshi Matsuura

After graduating from college, Kiyoshi Matsuura joined American Family Life Insurance Co.,Ltd. (currently Aflac Life Insurance Co.,Ltd.), then he received an MBA from Columbia Business School in 2001.

After working for a strategic consulting firm, Matsuura successively served as the president of the Japanese subsidiary of an Italian luxury brand, a US online jewelry brand, and a listed investment company, before joining QVC Japan Inc. in 2008. He established Premier Anti-Aging Co., Ltd. in December 2009, leveraging his experience in the TV shopping industry. He assumed the position of President and Representative Director and started the cosmetics development and sales business.

“DUO the Cleansing Balm”, which was released in 2010, achieved the No. 1 sales~{※} in the cleansing category in 2019 as a result of the strategy of expanding from digital to mass marketing.

In October 2020, the Company was listed on the Tokyo Stock Exchange Mothers market and has continued to grow to a company with sales of 33.9 billion yen (fiscal year ended July 2022).


※Cleansing Brand Share Ranking Survey by TCP Marketing Research, Inc.